Pay for customers,
not clicks

Shop Campaigns is a pay-per-sale advertising program that allows merchants to convert customers across top channels and Shop at a controlled cost. You only pay when a customer converts.

Yes, brands decide on their target acquisition cost for all customers and can add custom pricing for high-intent audiences like new or returning customers.

Shop Campaigns promotes the products you’ve synced to the Shop channel. It naturally embeds ads throughout the Shop experience and features your top sellers across external channels.

All campaigns run on Shop and Shopify Product Network. You have the option to opt out of promotion on external channels, where ads are served to shoppers based on relevancy.